Senior Software Engineer (Frontend, Growth)

• The Growth Team at WHOOP is a fast-paced, experimentation-driven group focused on driving user acquisition, activation, engagement, and retention
• As a Senior Software Engineer on the Growth team, you will own and drive the technical direction of our web experiences, including our join flow, checkout, and shop that directly impact conversion, revenue, and member engagement
• You will lead cross-functional initiatives from technical planning through rollout, mentor engineers across the team, and shape the architecture and practices that allow Growth to move quickly and confidently at scale
• Own the architecture and technical direction of WHOOP’s web experiences, including our Next.js-based join flow, Cloudflare Workers edge infrastructure, and Stripe-powered checkout
• Lead cross-functional projects end-to-end from brainstorm and technical planning through implementation, QA, rollout, and post-launch analysis, partnering closely with Product, Design, and Analytics
• Design and execute experiments (A/B tests) with rigor, ensuring proper instrumentation, measurement, and iteration based on impact to North Star metrics
• Drive frontend performance, accessibility, and reliability across devices and browsers, establishing standards and monitoring that the team can build on
• Write clean, well-tested, production-quality code in TypeScript/React/Next.js and integrate deeply with backend services, payment systems (Stripe), and ecommerce platforms (CommerceTools)
• Author and review technical plans, identify architectural tradeoffs, and make sound judgment calls that balance speed with long-term maintainability
• Mentor and develop other engineers through code review, pairing, and technical guidance, raising the bar for quality and velocity across the web surface
• Participate in on-call rotations and incident response; lead postmortems and drive improvements that prevent recurrence
• Contribute to Growth’s engineering culture through documentation, process improvements, and knowledge sharing

Benefits

• Flexible Vacation: WHOOP has a flexible vacation policy that allows you to unwind, laptop-free, when you need it most.
• Focus on Family: We offer 18 weeks paid parental leave, plus an additional 2 weeks to gradually return to work.
• Get Invested: In addition to a competitive base salary and 401k, you’re eligible to receive stock options to share in the future of WHOOP.
• WHOOP +1: Everyone on the team gets a complimentary WHOOP membership—plus another membership to share with a loved one.
• Health Matters: Our competitive benefits package covers medical, dental, and vision, in addition to mental health services, life and disability insurance, and more.
• Find Your Fit: Full-time employees get $500 a year to spend on wellness in whatever way they see fit, from fitness classes and memberships, to recovery services.
• It Pays to Sleep: Our Sleep Performance Program incentivizes employees to get more sleep. Log an average sleep performance of 85% or higher for the month and get a $100 bonus.
• Location, Location, Location: You can’t beat the views from the rooftop of One Kenmore Square. Feel inspired daily as you work, enjoy free snacks and coffee, and collaborate in the heart of Boston.

Preferred experience

• Experience with observability and monitoring tools (e.g., Datadog, Sentry, Amplitude) to proactively identify and resolve production issues
• Bonus: Experience with ecommerce platforms (CommerceTools), feature flag / experimentation infrastructure, or subscription/membership business models
• Track record of owning and delivering complex, cross-functional web projects from technical design through production rollout
• Strong understanding of web performance optimization, edge computing (e.g., Cloudflare Workers), and responsive design at scale
• Proven ability to mentor engineers, lead technical discussions, and influence engineering practices across a team
• Demonstrated ability to design and run meaningful A/B tests and make data-informed decisions in a growth or product engineering context
• Experience integrating frontend applications with payment systems (Stripe preferred), RESTful APIs, and third-party platforms
• Excellent written and verbal communication skills; comfortable operating in an async-first, cross-functional environment
• 5+ years of professional experience in frontend software engineering, with deep expertise inTypeScript, React, and modern web frameworks (Next.js strongly preferred)
• Interested in the role, but don’t meet every qualification? We encourage you to still apply! At WHOOP, we believe there is much more to a candidate than what is written on paper, and we value character as much as experience. As we continue to build a diverse and inclusive environment, we encourage anyone who is interested in this role to apply