Asks for

The ad says“Strong technical foundation in Python and SQL, with the ability to build systems that integrate with CRM platforms, BigQuery, cloud services, Ads APIs, and other data platforms”
The ad says“Ability to design scalable systems for experimentation, personalization, multichannel communications, signals, and automated decisioning”
The ad says“12+ years of experience designing and deploying automation systems”
The ad says“Strong technical foundation in Python and SQL, with the ability to build systems that integrate with CRM platforms, BigQuery, cloud services, Ads APIs, and other data platforms”
The ad says“Experience using AI development tools such as Claude, Codex, or Google ADK”
The ad says“Experience using AI development tools such as Claude, Codex, or Google ADK”
The ad says“Strong technical foundation in Python and SQL, with the ability to build systems that integrate with CRM platforms, BigQuery, cloud services, Ads APIs, and other data platforms”
The ad says“Knowledge of the digital advertising lifecycle, including campaign setup, bidding, optimization, measurement, and the advertiser journey from acquisition through monetization”
The ad says“Experience working with LLMs, retrieval-augmented generation architectures, prompt engineering, evaluation frameworks, and model lifecycle management”
The ad says“Ability to design scalable systems for experimentation, personalization, multichannel communications, signals, and automated decisioning”
The ad says“Experience using AI development tools such as Claude, Codex, or Google ADK”
The ad says“Experience working with LLMs, retrieval-augmented generation architectures, prompt engineering, evaluation frameworks, and model lifecycle management”
The ad says“Experience working with LLMs, retrieval-augmented generation architectures, prompt engineering, evaluation frameworks, and model lifecycle management”
The ad says“Ability to design scalable systems for experimentation, personalization, multichannel communications, signals, and automated decisioning”
The ad says“Ability to design scalable systems for experimentation, personalization, multichannel communications, signals, and automated decisioning”
The ad says“Experience working with LLMs, retrieval-augmented generation architectures, prompt engineering, evaluation frameworks, and model lifecycle management”
The ad says“Strong technical foundation in Python and SQL, with the ability to build systems that integrate with CRM platforms, BigQuery, cloud services, Ads APIs, and other data platforms”
The ad says“Experience working with LLMs, retrieval-augmented generation architectures, prompt engineering, evaluation frameworks, and model lifecycle management”
The ad says“Strong technical foundation in Python and SQL, with the ability to build systems that integrate with CRM platforms, BigQuery, cloud services, Ads APIs, and other data platforms”

SMC GTM Architect team is the engine driving growth across Snap’s small-customer business
Operating across the full advertiser lifecycle: acquisition, activation, retention, and growth, the team autonomously supports core jobs-to-be-done, driving cost savings and incremental revenue through funnel optimization, scaled outreach, lifecycle marketing, and disciplined experimentation
We are a builder-first team of technically fluent talent (Python, SQL, advanced tooling) that turns platforms and models built by Snap’s Enterprise and Monetization Product and Engineering teams into repeatable GTM workflows for Snap’s advertisers
We’re looking for a Senior Manager to join the SMC GTM Architect team at Snap Inc
In this role, you’ll design, prototype, and scale the systems that power growth across Snap’s advertiser business, translating central product and engineering capabilities into repeatable GTM workflows and measurable business outcomes
Define and evolve the long-term vision for acquisition, activation, retention, and growth across Snap’s advertisers
Architect the orchestration layer connecting CRM, BigQuery, Ads APIs, and other data platforms to enable unified account context and cross-system coordination
Leverage experimentation infrastructure to run, measure, and learn from tests rapidly, safely, and at scale
Build the personalization backbone that delivers relevant product recommendations, optimizations, and workflows to advertisers at the right moment
Develop a multichannel communications engine that coordinates timely, contextual outreach across in-product, email, and partner surfaces while balancing advertiser experience with measurable impact
Establish a unified signals foundation that brings together behavioral, contextual, and performance data to power personalization, targeting, and decisioning
Drive operational excellence through automation by building tools, APIs, and reusable triggers that reduce manual work and accelerate decision-making
Serve as the technical bridge across Sales, Growth, Business Intelligence, Finance, Product, and Engineering, translating GTM objectives into scalable systems, KPIs, and measurable business outcomes
Recruit, coach, and scale a team of technically fluent builders while fostering a culture of ownership, experimentation, and measurable impact
Present roadmap, adoption, and business outcomes to executive stakeholders and iterate based on outcomes and ROI

Benefits

Up to 28 weeks of parental leave and return-to-work program
Adoption, surrogacy, infertility, and fertility preservation benefits
Backup child care coverage, center-based care support, & caregiver assistance
Dependent Daycare Flexible Spending Account
Services to support your path to parenthood & beyond - fertility support & family planning via Carrot, SNOO, Hinge Health
Short-term disability, long-term disability, basic life insurance, and AD&D insurance
Lactation rooms (based on office location) and breastmilk shipping coverage
For Snap, employees taking care of loved ones with complex, chronic, or ongoing care needs (i.e. parent with Dementia, spouse with Cancer, child with Autism), your family can save time, money, & stress with Wellthy
Comprehensive medical coverage, including PPO, HDHP with HSA, and HMO options
Dental coverage, including orthodontia benefits
Vision coverage, including frame and contact allowance and LASIK benefits
Free membership to One Medical for primary and urgent healthcare services
Business Travel Insurance
Gym perks and discounts
Team fitness classes and races
Sports leagues
Cooking and nutritional workshops
Well-being reimbursement
Unlimited access to virtual physical therapy with Anthem
15 sessions per year of mental health for you + dependents through Lyra
Generous time off and leave programs. In the US, this includes the following:
Up to 3 weeks (120 hours) of vacation time and 1 floating holiday for non-exempt team members
15 sick and safe days per year
12 paid holidays per year
Meditation and yoga classes
Speaker series, classes, and subscriptions to educational programs
Social gatherings, team outings, and volunteering programs
Snap Inc. provides a 401(k) plan that allows you to save on a pre-tax, Roth, and after-tax basis for your retirement (yes, we even have the Mega backdoor option!) Snap will also match 100% up to 3% of your contribution and then 50% on your 4th and 5th%
Flexible Spending Accounts for healthcare, daycare and commuter
Health Savings Account with employer contributions
Rocket Lawyer memberships
Financial education programs
Snap exclusive discounts and perks
Compensation packages that let you share in Snap’s long-term success!

Preferred experience

Strong technical foundation in Python and SQL, with the ability to build systems that integrate with CRM platforms, BigQuery, cloud services, Ads APIs, and other data platforms
Ability to design scalable systems for experimentation, personalization, multichannel communications, signals, and automated decisioning
Hands-on operating style with a focus on practical solutions, clear ownership, rapid execution, and simplified complexity
Strong business judgment and executive communication skills, including the ability to communicate roadmaps, adoption, ROI, and business outcomes
Knowledge of the digital advertising lifecycle, including campaign setup, bidding, optimization, measurement, and the advertiser journey from acquisition through monetization
Commitment to high standards for testing, observability, data hygiene, and continuous iteration
Ability to translate technical capabilities into measurable revenue, productivity, or cost improvements
Ability to partner effectively across Sales, Growth, Business Intelligence, Finance, Product, and Engineering teams
12+ years of experience designing and deploying automation systems
Experience using Python, SQL, or equivalent tools and technologies
Bachelor’s degree in Analytics, Computer Science, or a related field, or equivalent experience
Experience building and shipping production applications or working prototypes
2+ years of experience in people management or technical leadership, including leading technical teams or large-scale programs
Experience working with LLMs, retrieval-augmented generation architectures, prompt engineering, evaluation frameworks, and model lifecycle management
Experience using AI development tools such as Claude, Codex, or Google ADK
Experience building or scaling GTM systems for digital advertising, marketing technology, or other customer lifecycle programs
Experience designing systems that connect CRM platforms, cloud data warehouses, APIs, experimentation infrastructure, and cross-channel communications
Experience translating behavioral, contextual, and performance signals into personalization, targeting, or automated decisioning
Experience recruiting, coaching, and developing technically fluent teams of builders