Sales Development Representative

• Our Sales team drives revenue growth by identifying and securing new business opportunities while nurturing relationships with high-value clients
• We operate strategically, blending technical insight with a consultative approach to solve complex digital challenges. You’ll join a high-energy environment where collaboration with marketing, tech, and account management is the standard. We’re the front line of CTI’s growth, focused on opening doors and building the foundations for lasting partnerships
• You’ll be responsible for building and maintaining a healthy top of the sales funnel by proactively identifying, engaging and qualifying new business opportunities. Working closely with Business Development Managers and the wider Commercial team, you’ll generate high-quality meetings through outbound prospecting, account research, networking and targeted outreach
• This role is focused on creating a consistent pipeline of qualified opportunities that progress into strategy sessions, audits and ultimately larger implementation projects and long-term client relationships
• Hunt for Opportunity: Actively research and identify high-value prospects that align with CTI’s expertise in digital transformation and commerce
• Master the Outreach: Use a mix of email, LinkedIn, and outbound calls to engage stakeholders, employing a consultative, needs-based approach to pique interest
• Qualify with Precision: Conduct initial discovery calls to understand client challenges and ensure their goals align with our service offerings
• Collaborate on Strategy: Work closely with the Sales and Growth teams to refine pitches and ensure a seamless handoff of qualified leads
• Own Your Pipeline: Manage your outreach activities within our CRM (HubSpot), providing regular updates on lead status and performance metrics to senior leadership
• Represent the Brand: Act as a technical authority and brand ambassador, staying ahead of industry trends to speak confidently about our work

Benefits

• Time to Recharge: We understand that you need time away to live your life. Our generous holiday allowance gives you the freedom you need to get away from your screen, explore new places, and return to work feeling refreshed and inspired. Whether you’re planning a trip with the family or just need to switch off for a long weekend, we ensure you have the time to do it.
• Hybrid & Flexible Working: We believe you do your best work when you have flexibility. That’s why we operate on a flexible hybrid model, with teams deciding what works best for their collaboration. Whether you’re in the office or at home, we trust you to get the job done.
• Health & Wellbeing: We provide comprehensive support for your health. You’ll receive discounted medical, dental, and optical coverage through our health cash plan - plus access to a proactive wellbeing programme with confidential counselling and mindfulness resources. Because a healthy team is our greatest asset, and we’re committed to investing in it.
• Rewards & Recognition: We provide comprehensive support for your health. You’ll receive discounted medical, dental, and optical coverage through our health cash plan - plus access to a proactive wellbeing programme with confidential counselling and mindfulness resources. Because a healthy team is our greatest asset, and we’re committed to investing in it.
• Top of the line equipment: We’ll set you up with the right tools to do your best work - starting with a MacBook Pro, 4K monitors, and the right tools & software to get the job done.

Preferred experience

• We’re looking for someone with a proven track record in outbound sales who’s ready to own their pipeline and make a measurable impact on CTI’s growth
• Communication skills: Excellent written and verbal communication abilities, including personalised outreach and follow-up that cuts through the noise
• CRM and data proficiency: Experience using CRM platforms (preferably HubSpot) to manage pipeline and activity, with a data-driven mindset for tracking KPIs and performance metrics
• Sales development experience: Proven experience in Sales Development, Business Development or Lead Generation, ideally within a digital agency, technology or SaaS environment
• Qualification and discovery: Demonstrated skill in identifying genuine commercial opportunities through structured qualification conversations and thorough account research
• Resilience and self-motivation: Comfortable working towards activity and pipeline targets, staying focused and positive through the inevitable challenges of outbound sales
• Outbound prospecting skills: Strong ability to engage prospects across phone, email, LinkedIn and networking, with confidence to reach and influence senior stakeholders
• We’re challenging the ‘Gender Confidence Gap,’ which suggests that individuals will only apply for a job if they meet 100% of the criteria. Some of our best hires didn’t check every box in the role description, so if you were about to rule yourself out, we still encourage you to apply!

Recruitment process

• We’ve designed our process with you in mind. This is as much an opportunity for you to make sure CTI Digital is right for you as you are for us
• 📞 Screening Stage - A 30-minute exploratory call with our Talent Team
• 💻 1st Stage - Video call with our Head of Sales. A chance to explore the role and responsibilities
• 📆 2nd Stage - A face-to-face interview with one our our Sales Directors and the Head of Sales. We’ll probe around your commercial experience and approach to client relationships
• 🎉 Offer - If we think it’s a good fit, we’ll make you an offe