Marketing Manager

The Role – Marketing Manager

Underwriting Collective the delegated authority underwriting (MGA) division of PIB Group, providing specialist products distributed through brokers, partners and direct to customers. The portfolio comprises a range of niche and specialist propositions, supported by strong underwriting expertise.

The Marketing Manager will primarily support Balens Insurance and the Jigsaw consumer brands: 4Paws and Rescue my Car, while also contributing to wider retail marketing activity where needed. Operating across a portfolio of brands, you will develop and execute acquisition, customer and partner‑led marketing plans, with support from the wider marketing team. A key part of the role is building and nurturing strong relationships with brand stakeholders, partners and affiliates to drive joint marketing initiatives and deliver growth. 

What you’ll be doing:

• Collaborate with commercial and operational stakeholders to drive growth in new business and improvement in retention for the group.
• Create and execute cohesive marketing campaigns across the portfolio of brands and multiple channels, including digital, social media, content and events. 
• Take end‑to‑end ownership of key campaigns and events: strategy, planning, execution, and post‑campaign/event analysis. 
• Work closely with affiliates and partner communities to build strong relationships and deliver joint marketing activity that drives lead volumes and increases brand awareness. 
• Support the delivery of long‑term marketing goals, including major event planning, ensuring activities align with overall business and brand objectives. 
• Monitor and measure campaign performance and provide clear, data‑led insights and recommendations to shape future activity. 
• Line manage one direct report, providing clear objectives, coaching and support. 

What we’re looking for:

• Degree-level education or equivalent experience in marketing, or related field; Evidence of continuous professional development
• Proven experience creating and executing campaigns across the full marketing mix (on‑ and offline). 
• Understanding of CRM and customer data platforms;
• Solid understanding of digital analytics (e.g. GA4) and tagging;
• Strong project management skills with the ability to manage multiple priorities and deadlines.
• Creative thinker with a proactive, solutions‑focused approach.
• Customer centred mindset with a passion for improving customer journeys;

What You Will Get:

• A supportive and collaborative working environment within a leading Insurance group.
• An attractive benefits package, including 26 days holiday (plus bank holidays).
• A hybrid working arrangement, with remote working and one day per week required in the office.

Why PIB Group?

PIB Group is one of the UK’s fastest-growing insurance businesses, offering real career progression, professional development, and a collaborative culture where your work truly matters.

We encourage our people to be collaborative, with entrepreneurship at our core. We are a fast-paced, growing organisation and an exciting place to be.

We also value ambition and creative thinking. You don’t have to tick every box to apply, if you bring fresh ideas and a drive to grow, we’d love to hear from you!

Inclusion & Accessibility

We are an equal opportunities employer, committed to hiring a diverse and inclusive workforce. We do not discriminate on the basis of race, colour, gender, religion, disability, age, sexual orientation, or any other characteristic protected by law.

If you need this job advert in any other format or require any adjustments for your application or during the recruitment process, please reach out to recruitment@pib-insurance.com

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