The ad says“J.D. and active membership in good standing with a U.S. state bar”
The ad says“J.D. and active membership in good standing with a U.S. state bar”
The ad says“Deep, hands-on command of the marketing-legal landscape: advertising and consumer-protection law (FTC Act, UDAAP), promotions and sweepstakes, endorsement and influencer rules, affiliate marketing, and advertising-related privacy (CCPA/CPRA, the state privacy patchwork, PII, and ad tech/tracking)”
The ad says“Deep, hands-on command of the marketing-legal landscape: advertising and consumer-protection law (FTC Act, UDAAP), promotions and sweepstakes, endorsement and influencer rules, affiliate marketing, and advertising-related privacy (CCPA/CPRA, the state privacy patchwork, PII, and ad tech/tracking)”
The ad says“AI-forward: proficient with AI tooling and genuinely excited to use it thoughtfully to improve the team’s velocity and quality”
The ad says“Strong drafting and negotiation skills across agency, vendor, talent, and marketing-partnership agreements, with a strong eye for detail”
The ad says“Deep, hands-on command of the marketing-legal landscape: advertising and consumer-protection law (FTC Act, UDAAP), promotions and sweepstakes, endorsement and influencer rules, affiliate marketing, and advertising-related privacy (CCPA/CPRA, the state privacy patchwork, PII, and ad tech/tracking)”
The ad says“Deep, hands-on command of the marketing-legal landscape: advertising and consumer-protection law (FTC Act, UDAAP), promotions and sweepstakes, endorsement and influencer rules, affiliate marketing, and advertising-related privacy (CCPA/CPRA, the state privacy patchwork, PII, and ad tech/tracking)”
The ad says“Deep, hands-on command of the marketing-legal landscape: advertising and consumer-protection law (FTC Act, UDAAP), promotions and sweepstakes, endorsement and influencer rules, affiliate marketing, and advertising-related privacy (CCPA/CPRA, the state privacy patchwork, PII, and ad tech/tracking)”
As Marketing Counsel, you will be an essential legal partner to OnePay’s fast-growing marketing organization — turning ambitious, creative go-to-market ideas into launches that are compliant, defensible, and fast. This role will impact OnePay’s vision by providing the legal foundation for a marketing function that is a sophisticated, high-velocity engine for growth and brand awareness
You will be the go-to counsel across a wide range of subject matters, advising the business in real time while partnering with legal teammates to draft and negotiate the agreements that make marketing run. You will work closely with the Marketing, Brand and Design, Paid Media, and Product teams
Advising across the marketing lifecycle. Serve as the primary legal partner to marketing, brand, design, paid media, and product teams, providing practical, real-time counsel that keeps creative and campaigns moving
Ad tech, privacy, and consumer data. Guide the responsible use of advertising technology, tracking, and consumer data — advising on the state privacy law patchwork (CCPA/CPRA and beyond), PII, targeting, and required disclosures across the ad stack
Social media, creators, and influencers. Structure and paper creator, influencer, and brand-collaboration relationships, advising on FTC endorsement and disclosure rules, usage and content rights, and platform terms
Rewards, sweepstakes, contests, and promotions. Design and review rewards programs, sweepstakes, contests, and promotions, including official rules, registration and bonding, and multi-state regulatory compliance
Affiliate marketing. Advise on and paper affiliate and partner-marketing programs, including disclosures, tracking, and payout structures
Production and content development. Support production and content development end to end — talent and releases, music and licensing, rights clearances, and production and vendor agreements
Claim development. Partner with marketing and product on claim development — substantiation, puffery, comparative claims, and disclaimers — to keep messaging both compelling and defensible
Scaling with AI and better systems. Bring hands-on fluency with AI tools to accelerate contract review, marketing review workflows, knowledge management, and issue-spotting, while maintaining appropriate controls and confidentiality. Build lightweight, stage-appropriate processes and self-serve guidance that let marketing move fast and stay compliant as volume and complexity grow
Additional duties as assigned by your manager
Benefits
Competitive health benefits: Medical, dental, and vision plans, pluss wellness perks.
Flexible time off: Rest, recharge, repeat.
Paid employee leave: Sick, personal, caregiver, bereavement, ans parental.
401k plan: With employer match.
Monthly work-from-home stipend: To cover those home office expenses.
Remote-first culture: Work anywhere in the US.
Preferred experience
It is well-suited for a strategic legal operator who thrives in a fast-paced, collaborative environment and can navigate intensity, ambiguity, and imperfect processes with steady judgment
Intellectually curious, comfortable with ambiguity and risk, and energized by dynamic change. Low ego, high ownership, and strong collaborative instincts — no task is too big or too small
AI-forward: proficient with AI tooling and genuinely excited to use it thoughtfully to improve the team’s velocity and quality
Deep, hands-on command of the marketing-legal landscape: advertising and consumer-protection law (FTC Act, UDAAP), promotions and sweepstakes, endorsement and influencer rules, affiliate marketing, and advertising-related privacy (CCPA/CPRA, the state privacy patchwork, PII, and ad tech/tracking)
A practical, business-first mindset with the ability to weigh legal risk in the context of product, brand, and commercial realities, and to drive toward creative, business-oriented results in a fast-paced, high-pressure environment
An act-like-an-owner mentality. We have a bias toward taking action
A demonstrated history of working directly with C-suite and other executive leadership — influencing decisions, earning trust, and communicating clearly at the highest levels
J.D. and active membership in good standing with a U.S. state bar
Clear, concise communication across creative, technical, and non-legal audiences, with the ability to influence decision-making at multiple levels
Strong drafting and negotiation skills across agency, vendor, talent, and marketing-partnership agreements, with a strong eye for detail
8+ years of legal experience, including at a leading law firm and/or in-house, with at least 6 years focused on marketing, advertising, and/or ad tech law
Prior tech, fintech, or financial services experience, and familiarity with marketing in a regulated industry
In-house experience at a high-growth consumer brand or platform
