Sprout General Referrals
Hiring now
Remote · United States$115k–144kPosted 4 weeks ago
Sprout General Referrals
ApplySprout Social is looking to hire a Lifecycle Marketing Manager to the Customer Marketing team.
Why join Sprout's Marketing team?
At Sprout Social, we don’t just market products—we set the pace for how breakthrough brands connect with the world. As the social intelligence platform powering the future of customer connection, our Marketing team is the driving force behind turning that vision into reality. We lead with clarity and act with speed to drive market leadership, generate demand, and accelerate customer expansion, all in close partnership with core cross-functional stakeholders.
Here, you’ll have the freedom to test bold ideas, learn fast, and shape the future of the global brands we empower. We measure success by the business results we create and a shared commitment to excellence in our craft. If you’re ready to own your impact, accelerate your career, and build the definitive system for business, this is where you belong.
What you’ll do
Develop the strategy for—and create and optimize the execution of—self-service customer lifecycle programs, identifying key milestones, messages and experiences that drive onboarding success, ongoing product adoption and account retention for customers with the fewest high-touch interactions.
Assist in building and operating Sprout’s in-app customer lifecycle strategy with cross functional partners, programmatically launching relevant communications to grow product adoption and continually iterating approaches to improve outcomes as the product evolves.
Oversee project management for self service email and in-app lifecycle programs, setting clear timelines, deliverables, and resourcing to ensure smooth execution across teams.
Lead with AI: Research, experiment, and implement new technology and approaches from the rapidly evolving AI toolset not only to accelerate the work of the Customer Marketing team, but to transform the way the team works and what they deliver to the business and our customers.
Analyze program performance and customer engagement, sharing insights with stakeholders, and making data-driven adjustments to optimize performance.
Build strong relationships and collaborate with key stakeholders, including teams in Product, Customer Success, Product Marketing, Product Operations, Brand Creative and Marketing Operations.
What you’ll bring
We’re looking for a passionate and creative marketer who can develop and launch self-service experiences that earn Sprout customers for life. If you thrive in a collaborative, dynamic environment and have a customer-first mindset, you might be a fit for this role.
The minimum qualifications for this role include:
Preferred qualifications for this role include:
How you’ll grow
Within 1 month, you’ll plant your roots, as you:
Within 3 months, you’ll start hitting your stride as you:
Within 6 months, you’ll be making a clear impact as you:
Within 12 months, you’ll have established yourself in the role, as you:
Note: The outlined timeline above represents an ideal scenario. Flexibility may be required based on business needs and additional projects as determined by your manager.
Our Benefits Program
We’re proud to regularly be recognized for our team, product, and culture. We invest in our team with a comprehensive, competitive benefits program:
*This list is for informational purposes only. Benefit offerings are discretionary and subject to change and do not constitute a contract or guarantee of benefits.
Whenever possible, Sprout wants to provide our team with the flexibility to work in the location that makes the most sense for them. Sprout maintains a remote workforce in many places in the United States. However, we are not set up in all states, so please look at the drop-down box in our application to see whether your state is listed. Few roles require an office setting. If your position requires a physical presence in a Sprout office, it will be evident in the job listing and your offer letter.
Our salary ranges reflect the expected earning potential for this role. Individual pay is based on geographic zone, relevant experience, and skills.
Our current hiring range for this role: $115,200 – $144,000 annually. Offers are made within this range, with opportunities to grow within the broader band based on performance and impact.
We share both our current hiring range and our broader geographic salary bands to provide transparency into our compensation philosophy. This ensures you understand not only your starting potential but also the long-term growth potential available as you progress in your role.
We have two geographic pay zones in the United States:
Zone 1 (New York, California, Washington): $126,700 – $190,100
Zone 2 (All other US states): $115,200 – $172,800
These ranges were determined by a market-based compensation approach; we used data from trusted third-party compensation sources to set equitable, consistent, and competitive ranges. We also evaluate compensation bi-annually, identify any changes in the market and make adjustments to our ranges and existing employee compensation as needed.
Sprout Social is proud to be an Equal Opportunity Employer. We do not discriminate based on identity- race, color, religion, national origin or ancestry, sex (including sexual identity), age, physical or mental disability, pregnancy, veteran or military status, unfavorable discharge from military service, genetic information, sexual orientation, marital status, order of protection status, citizenship status, arrest record or expunged or sealed convictions, or any other legally recognized protected basis under federal, state, or local law. Because Sprout Social is a federal contractor, we affirmatively recruit individuals with a disability and protected veterans. Learn more about our commitment to diversity, equity and inclusion in our latest DEI Report.
If you require a reasonable accommodation for any part of the interview process or to submit your application, please email us at accommodations@sproutsocial.com. Include the nature of your request and your preferred contact information. We'll do everything we can to support your success during our recruitment process while upholding your privacy. Please note that only inquiries regarding accommodations will receive a response from this email address; other inquiries will not be addressed (e.g., you send your resume but are not requesting an accommodation).
For more information about our commitment to equal employment opportunity, please click here (1) Equal Opportunity Employment Poster and (2) Sprout Social's Affirmative Action Statement.
Additionally, Sprout Social participates in the E-Verify program in certain locations, as required by law.
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