First Sales Representative - Netherlands

🇳🇱  The Opportunity

Orus is scaling fast and entering a new strategic phase with the launch of the Netherlands.

To make this a success, we’re looking for our first Sales in the country, someone who will sign our first clients and lay the foundations of a scalable sales engine.

This is a true builder role. You won’t just close deals; you’ll help design and structure the sales machine that will power our growth in the Dutch market.

You won’t just join a launch. You’ll make it take off.

🎯 Your Mission

1️⃣ Building the Dutch sales motion

• Adapt the pitch and sales approach to the Dutch market

• Help refine scripts, qualification frameworks, and objection handling

• Work closely with Product, Insurance, and Care teams to ensure a smooth and compliant customer experience

2️⃣ Sales & customer conversion

• Convert inbound leads into customers, end to end

• Qualify prospects with strong listening skills and commercial judgment

• Understand customer needs to propose relevant, high-value solutions

• Drive deals through to closing with rigor and enthusiasm

3️⃣ Structuring for scale

• Manage your pipeline and key KPIs

• Identify friction points and opportunities to improve conversion

• Contribute to building the foundations of a future Dutch sales team and playbook

This role is designed to evolve into Sales Lead and Head of Sales, based on performance and ambition.

Preferred experience

🧬 Ideal Profile

• 1 to 4 years of experience in sales B2B ideally in a high-growth startup environment

• You’ve already sold a product that requires explanation, trust, or structuring (SaaS, fintech, insurance, services…)

• As part of onboarding, you’ll be supported in obtaining the required Dutch sales certification (Wft), a standard step for commercial roles in this market.

• You are comfortable building things from scratch

• You are hands-on, structured, and proactive

• You think beyond closing: you care about how sales should scale

• You connect with Orus’ mission of simplifying insurance for professionals

• You are fluent in English & Dutch

🏆 What Success Looks Like (12–24 Months)

• The Netherlands becomes one of Orus’ fastest-growing new markets

• You’ve signed a strong base of flagship clients and built a solid pipeline

• A clear, repeatable Dutch sales playbook is in place

• The first sales hires are onboarded and ramping successfully

• You naturally evolve into Head of Sales Netherlands as the team scales

💙 Why Join Now?

• First commercial hire in the Netherlands, with real impact from day one

• True builder role: sign the first clients and shape the sales engine

• Strong autonomy with direct exposure to leadership

• Backed by a proven model (France, Spain) and strong financial support

• Clear path to Head of Sales Netherlands as the team scales