The ad says“5+ years of experience in B2B digital marketing, with a strong focus on paid social and programmatic advertising, preferably in SaaS”
The ad says“Experience with marketing automation and CRM platforms (e.g., HubSpot, Salesforce) for lead nurture, reporting, and campaign attribution”
The ad says“Lead the utilization and optimization of Demandbase as the core ABM platform, leveraging intent data, buying signals, and account-level display advertising to ensure coverage across target accounts in alignment with sales”
The ad says“Develop and manage email programs to keep engaged contacts warm and move top-of-funnel prospects through the buyer’s journey to conversion”
The ad says“Experience with marketing automation and CRM platforms (e.g., HubSpot, Salesforce) for lead nurture, reporting, and campaign attribution”
The ad says“You will work closely with stakeholders across marketing, sales, operations, and client success teams, focused on digital channels — including LinkedIn advertising, Demandbase ABM, display, and email — to engage target accounts and move prospects through the buyer’s journey”
The ad says“Hands-on expertise with LinkedIn Business Manager — building, managing, and optimizing campaigns across all LinkedIn ad formats and reporting on pipeline influence”
The ad says“Experience with marketing automation and CRM platforms (e.g., HubSpot, Salesforce) for lead nurture, reporting, and campaign attribution”
The ad says“5+ years of experience in B2B digital marketing, with a strong focus on paid social and programmatic advertising, preferably in SaaS”
The ad says“5+ years of experience in B2B digital marketing, with a strong focus on paid social and programmatic advertising, preferably in SaaS”
The ad says“Experience with marketing automation and CRM platforms (e.g., HubSpot, Salesforce) for lead nurture, reporting, and campaign attribution”
The Digital Campaign Manager is responsible for planning, managing, and executing integrated digital marketing initiatives to drive pipeline and revenue growth
You will work closely with stakeholders across marketing, sales, operations, and client success teams, focused on digital channels — including LinkedIn advertising, Demandbase ABM, display, and email — to engage target accounts and move prospects through the buyer’s journey
Plan and execute digital strategy supporting integrated campaign strategy, aligning with regional campaign managers, to grow awareness, engagement, marketing qualified accounts (MQAs), and sales qualified opportunities across global targets
Own and optimize LinkedIn advertising campaigns to drive awareness, engagement, and pipeline across all key personas in Opus 2 buying groups
Lead the utilization and optimization of Demandbase as the core ABM platform, leveraging intent data, buying signals, and account-level display advertising to ensure coverage across target accounts in alignment with sales
Manage digital ad campaigns across display and social channels, continuously testing creative, audience segments, and bidding strategies to improve performance and ROI
Develop and manage email programs to keep engaged contacts warm and move top-of-funnel prospects through the buyer’s journey to conversion
Collaborate with content and design teams to develop compelling digital ad creative and landing page experiences relevant to target audiences
Coordinate with regional campaign managers and marketing operations on ABM execution, audience targeting, and performance reporting
Deploy digital marketing strategy to accelerate in-pipeline opportunities
Monitor, analyze, and report on digital campaign performance regularly, using data to evaluate effectiveness and optimize programs
Stay current on digital marketing trends, platform updates (LinkedIn, Demandbase), and emerging best practices
Preferred experience
Experience with marketing automation and CRM platforms (e.g., HubSpot, Salesforce) for lead nurture, reporting, and campaign attribution
Expert at developing and executing integrated marketing plans that combine digital and field tactics
Hands-on experience with Demandbase or a comparable ABM platform (e.g., 6sense), including intent data, journey stages, and account-targeted display advertising
Strong, decisive project manager able to multitask and prioritize concurrent campaigns and programs
Hands-on expertise with LinkedIn Business Manager — building, managing, and optimizing campaigns across all LinkedIn ad formats and reporting on pipeline influence
Bachelor’s degree in marketing, business, or a related field, or equivalent work experience
Strong analytical skills — comfortable working with campaign dashboards, conversion data, and performance reporting
Proven track record of achieving pipeline and ROI targets through optimization of digital marketing campaigns at scale
5+ years of experience in B2B digital marketing, with a strong focus on paid social and programmatic advertising, preferably in SaaS
Excellent written and verbal communication skills, effective both collaboratively and in a remote/virtual environment