Ensure all data sources are in sync and sources are sending us correct data.
Generate actionable reports that provide insights on users’ behavior, subscription trends, and other key performance indicators, and provide recommendations on features that will improve the user experience.
Share regular insights with the team.
Create reports that are simultaneously data-rich and easily digested.
Exchange data and feedback with the content team, the product management team, and the tech team to present results, and come up with ideas that make the product more user centric.
Understand conversion Rate Optimization (CRO) principles and being able to apply CRO hacks
Work with the AARRR Sales Metrics Diagram
Prioritize growth channels
Optimize channels to always improve the performance of the app.
Scale and automate the growth processes.
Design and maintain the overall data architecture and infrastructure
Additional duties as assigned.
Requirements
Bachelor's degree in computer science, software engineering, or a related field
Master’s degree in Business Intelligence and Data Analytics would be a plus
Minimum 4 years of experience in similar role
Previous experience in a subscription mobile app is a must
Previous work experience on a platform with over 200K Paid Subscribers
Experience with user behavior analysis
Technical skills including coding skills, Google Analytics, search engine optimization, and SQL queries.
Expert with Firebase & Mixpanel
Expert in Funnels & Optimizing funnels, and Retention & Engagement