Associate Director, Comms Planning

Agency:

Omnicom Media

Job Function:

Media

Job Subfunction:

Media Planning and Buying

Job Description:

Ptarmigan Media, a proud part of Omnicom Media Group, is a global leader in media services with a specialization in the Financial Services sector. With an unrivaled understanding of the financial industry and B2B2C marketplace, we drive innovative, strategic solutions for over 80 global financial services clients.

At Ptarmigan, we believe our greatest asset is our people. Their expertise, creativity, and entrepreneurial spirit shape everything we do—fueling our success, expanding our technological capabilities, and delivering cutting-edge solutions that meet the evolving needs of our clients.

As we continue to grow, we are looking for dynamic, forward-thinking individuals to join our expanding New York office. If you're passionate about the financial sector, media strategy, and developing solutions that push boundaries, we want to hear from you. This is an exciting opportunity to be part of a collaborative and fast-paced environment where your ideas and contributions will drive our continued growth and innovation.

We’re looking for an Associate Director, Communications Planning who can think fast, see around corners, and turn insight into real impact. You’ll lead comms planning for financial-services brands that demand depth, rigor, and smart storytelling, and you’ll help shape work that actually moves audiences and markets.



What You’ll Lead

Strategic Direction

• Turn complex client questions into clear, actionable, insight-driven recommendations.

• Guide the development of media plans that blend smart fundamentals with high-impact custom ideas.

• Set the bar for quality and ensure all work ladders up to a strong strategic argument.

• Partner with the day-to-day strategy team to infuse audience, category and cultural insights into every plan, large or small

• Create focus around what our media needs to do in order to have outsized impact

• Inspire more creative and innovative solutions to solve our client's business challenges

• Rally the team along with you to continue pushing the envelope every day in the kinds of ideas we bring to clients

• Be the link between our client's brand and meaningful, lasting, business-driving connections to its audience

• Inspire the whole team to strive for bigger, bolder ideas

• Be the strategic voice in the room, confident, clear, and able to cut through complexity.

Who You Are

• 6–8+ years in comms planning or media strategy, ideally in complex categories like finance.

• Fluent in channel strategy, audience insights, competitive intelligence, and performance storytelling.

• Strong analytical instincts matched with strong creative problem-solving.

• A natural leader who loves developing people as much as developing strategy.

• Someone who brings energy, clarity, and momentum to every room. 



New York: $100,000.00-$135,000.00

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.

Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.

Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice

For US Job Seekers:

It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.